In the panel discussion, climate justice advocate Alexandra Gavilano puts a strong focus on the oppressive structures that are fundamental to, among others, the coffee sector. From that, she concludes that we should question drinking coffee as self-evident. Rather, if we know about the realities of farmers and producers, and we try to develop a sense of relation to them, she urges individuals to reduce or eliminate coffee consumption. More generally, she proposes consuming locally as the only “sustainable” way forward. Janina Grabs’ research proposes ways to support farmers in potentially transforming their production to the realities of the climate crisis. However, as she explained in the prep session for the panel discussion, it is important to be sensitive to the generation-long cultural meaning coffee may have for some farmers. To Philip Schallberger, urging individuals to quit drinking coffee would contradict all his convictions and, if acted out, would harm his company. He is managing partner of Kaffeemacher:innen, a coffee company with the vision of sourcing coffee more ethically along the value chain. For Philip Schallberger, this means creating “relational value chains”, manifested crucially by building co-operatives, as the company has done in Veracruz, Mexico. During the discussion, Philip Schallberger makes clear how the company profits from this practice; “if we want to buy the same coffee in five years, we need to have long-term vision”. Creating a committed relationship with partners in the Global South secures the company’s access to their coffee.